At GUESTPIX™, we believe that when memories are captured in photos and videos, they become something everlasting – what we call “memory-proof.”
The idea was born from our own nostalgia: flipping through old albums, laughing at forgotten moments, and reliving celebrations with friends and family. After attending countless weddings and events, we kept asking ourselves: Why is it still so hard to gather everyone’s photos in one place?
We wanted to capture those candid, behind-the-scenes moments – the ones guests are naturally taking but the photographers misses. During the pandemic, when the world felt more disconnected than ever, that spark became a mission: to help people stay connected through shared memories.
So, we decided to pioneer the QR code + private gallery concept – an idea no one else had yet brought to market. From the very beginning, it was a hit, transforming how people collect and share event memories. What started as our solution to a simple problem quickly became the industry standard. Hosts finally had a beautifully simple way to gather full-quality photos and videos from every guest – no apps, no fuss, just one private gallery. The result is a candid, 360-degree view of life’s most meaningful celebrations to savour instantly.
Today, we’re proud that GUESTPIX™ has helped preserve millions of memories across 150,000 events worldwide, covering events of every kind.
Thank you for being here and sharing the journey with us!
Waz & Carla
With scuffed shoes, a phone case that’s seen better days, and a style that screams “I just got off a bike”, Waz isn’t your stereotypical tech CEO. But don’t let his casual fool you. Beneath the facade is a razor sharp focus, a keen intellect and a strategic mind.
A tech founder with a gift for solving problems and a passion for helping others, Waz is a leader that is constantly pushing the edge of what is possible. His deep and diverse background across multiple industries has given him a unique understanding of the technology landscape. He’s our force multiplier- the first one up, the last one standing, and the guy you want in your corner bringing out the best in those around him.
Innovative, grounded, and relentlessly driven, Waz is proving that global impact can start in South Australia, with a good idea, a strong team and a whole lot of grit.
Outside of GUESTPIX™, Waz is an enthusiastic veteran member of the PMA GUESTPIX™ Cycling Team, a community-driven initiative to support junior girls trying to bridge the huge gap to the highest levels of women’s cycling. It’s one of the ways GUESTPIX™ gives back to the local community through positive initiatives. You can read more about our commitment to positive impact on our Community Page.
Carla Groves isn’t just the co-founder of GUESTPIX™ – she’s the heartbeat of the brand. With her constant presence behind the scenes, she leads the customer and marketing teams with heart, intuition, and a deep belief in giving people the confidence to succeed.
As a mother, creative leader and thoughtful collaborator, Carla has helped shape the tone, feel, and soul of GUESTPIX™ from day one—usually with a coffee in hand.
She has built and nurtured a global success team, fostering a culture of kindness, growth, and bold thinking. Her passion for storytelling, visual representation, and genuine customer connection has helped shape GUESTPIX™ into a beloved and trusted brand worldwide, while empowering those around her to contribute meaningfully and think beyond the expected.
When she’s taking time out, Carla finds peace in her garden, around her family, or by the water. Learning to speak fluent Italian is on her bucket list.
Her superpower? Kindness. She brings it into every interaction – whether she’s reviewing a campaign, chatting with a customer, or helping someone find clarity in the chaos.
Carla was recently honored as one of South Australia’s standout entrepreneurs in the 2025 InDaily 40 Under 40 Awards. Click the image to learn more.
In this episode of The Bridal Journey Podcast, Andi Towner sits down with husband-and-wife founders Carla and Warwick Groves, the duo behind GUESTPIX™.
Carla and Warwick share the story of how their idea was born, how the rise of QR codes during COVID opened the door, and how a side project quickly snowballed into a global business used at over 100,000 events across 100 countries.
They have ultimately changed the way the world captures and shares event memories.
Learn about our company, GUESTPIX™, here.
